1. Formulating Solid Shampoo Bars Course ($167 USD) — This is the complete method for creating shampoo bars that actually work properly. You'll learn the formulation science, understand why each ingredient matters, master the process, and know how to troubleshoot when things don't go quite to plan. It's thorough, practical, and gets you making brilliant bars.
2. Pocket Book: Customise Your Shampoo Bar for Hair Types — Already included in the course, this one's gold. It shows you how to tailor your bars for oily hair, dry hair, curly hair, fine hair, or colour-treated hair with targeted ingredient choices. Because not all hair is the same, and your bars shouldn't be either.
3. Brandon, your Brand and Business Assistant — Also included in the course.
What Brandon actually does for you: Brandon helps you position your shampoo bars in the market without sounding like everyone else. Ask him how to explain benefits clearly without making unregulated claims that'll get you in trouble. Get help writing product descriptions that actually connect with your ideal customer instead of just listing ingredients. Refine your brand story so it stands out and feels authentic to you. Brandon understands both cosmetic regulations and marketing, so your messaging ends up being both compelling and compliant.
Brandon lives within ChatGPT, so you will need a basic account.
BONUS: Connie, the Conditioner Bar Coach — (worth $97 USD), yours free within the course today
What Connie actually does for you: Connie is a member of the AI FormuLab team. She specialises in conditioner bars, which is brilliant because if you're making shampoo bars, you really want matching conditioners, too. She'll guide you through formulating bars that complement your shampoo range perfectly, help you choose the right conditioning agents for different hair needs, and troubleshoot any texture or performance niggles. With Connie, you create complete hair care systems that work beautifully together. Connie lives within ChatGPT, so you will need a basic account.